#0418

E-commerce refresh

Core

Paloma product pages

Product pages for a ceramics studio that make each piece feel handmade, and make buying one easy.

Turnaround

39h 47m

Revisions

1

Designer

Marta Solé, Lisbon

The brief

Our Shopify product pages look like everyone else's. Refresh the product template and the collection grid. Photos are good, use them.

What we delivered

A product template with a large still, a short maker's note and a sticky buy bar, plus a quieter collection grid.

How it went

Paloma’s photographs were already good. Marta gave them room and moved everything else below: price, a two-line maker’s note and the glaze details.

The add-to-bag button stays on screen as you read, which was the only functional change, and the one that moved the numbers.

One round of comments, mainly about type size on phones. Paloma paused their plan for August and picked up in September with the same queue.

+19%

Add-to-bag rate

1

Revision round

Next in the rack

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